visual mercenary green screen shoot for TransitChek

so this is one of those posts that has come about because of a past project. last year, one of our partner agencies - stein rogan + partners - commissioned us to shoot and edit a green screen demo for their client, Transit Center. they are the makers of TransitChek. if you’re a commuter in new york, it’s a good thing to know about.

TransitCheck Calculator

last year we shot veronica and then masked her out and made flash movies of her. the developers are stein rogan then assembled the clips for the TransiChek Savings Calculator they were building for Transit Center. and so flash forward to today and what brought this post up. we’re just wrapping the last of the pre pro logistics for our shoot tomorrow at american movie company. this time we’re doing a spanish version for all the latinos here in the big apple. esperar para más información, por favor.

we do a lot of work here at the visual mercenary group and many times it’s of a corporate nature. we really don’t mind, because we try to put creativity into everything we do. actually this past year we’ve been pretty busy but haven’t put up any of our new work on our online portfolio, nor have we written any blurbs about the project here on our blog. so i’m setting myself the task of writing a post a week on our past projects before, as we all know, the speed of the internet makes them defunct. there are already a couple of promotional micro sites we’ve done that are offline. but i digress…

ferndance

there are times that some of our projects are of a purely creative nature. through our association with the wesport academy of dance - whose website & blog we’ve designed and programmed - we have been introduced to many individuals and groups in the dance world. one of them is ferndance run by choreographer david fernandez. last month we put our two newly purchased sony ex1-r hd cameras (yes our credit card company was thrilled that day) to good use by shooting a short promo piece for david at the rehearsal studio at the mark morris center in brooklyn. we’re editing the video and will post it soon, but i just needed something to write about and thought i’d tease you with a couple of photos.now i know you’ll come back because you really should see these beautiful and talented ladies dance.

ferndance

the visual mercenary group is proud to announce the launch of the 2009 MPA Kelly Awards Gallery.  for those of you who voted on MPA’s America’s Favorite Ad at mag-ads.com, the people choice winner has also been announced. at the kelly site you can view all the winners, inspiration videos from the creative teams behind the work, judges’ insights, and case studies from the winning ads. the winning team took home $25,000. there’s some pretty good stuff to check out there.

this is the third year that we’ve helped MPA develop the kelly awards site and the first that we designed and built the polling site at mag-ads.com. additionally we created print and banner ads based on the look and feel of mag-ads. this was truly a multimedia assignment spanning LAMP application design and development, print, video, audio, and flash animation & programming. we love working on this kind of integrated media stuff.

so how did your picks fare with the industry judges at kellyawards.org?