visual mercenary green screen shoot for TransitChek

so this is one of those posts that has come about because of a past project. last year, one of our partner agencies - stein rogan + partners - commissioned us to shoot and edit a green screen demo for their client, Transit Center. they are the makers of TransitChek. if you’re a commuter in new york, it’s a good thing to know about.

TransitCheck Calculator

last year we shot veronica and then masked her out and made flash movies of her. the developers are stein rogan then assembled the clips for the TransiChek Savings Calculator they were building for Transit Center. and so flash forward to today and what brought this post up. we’re just wrapping the last of the pre pro logistics for our shoot tomorrow at american movie company. this time we’re doing a spanish version for all the latinos here in the big apple. esperar para más información, por favor.

http://whatthefuckshouldimakefordinner.com/

if you haven’t seen it yet, it’s brilliant and this one in particular had us ROFLMAO (should really be ROFLOAO). doesn’t come up to often i think as we only saw it once. the rest is self-explanatory.

…that’s just what Amnesty International created for a campaign designed to raise awareness of domestic violence. The interactive poster (which just won a Cannes Silver Lion this week) was set up in a bus stop in Berlin. Look at the poster and you’ll see a nice couple posing next to each other, but look away and the imagery shifts to something much darker, further driving home the copy “It happens when nobody is watching.” This smart poster utilizes a camera to capture the motion and update the image. Pretty clever, and with a great message.

(The original post, from Copyranter)